Let’s say a new family moves in down the street, and the neighborhood throws a barbeque so everyone can get acquainted. During the evening, the new neighbor says, “I need to find a really good dentist for my kids. Is there anyone you would recommend?” How many of the assembled throng do you suppose would not only remember your name, but be able to clearly talk about what makes your office so special? Read More »
Branding a Dental Practice
September 1, 2014